XMPIe uImage personalization example

XMPie® tech­nol­ogy allows artful inte­gra­tion of vari­able text into photographs, often behind objects within the image.

XMPIe uImage personalization example
XMPIe uImage personalization example
XMPIe uImage personalization example
XMPIe uImage personalization example

Variable Data Publishing (VDP)

Are You Talking to Me?

Variable Data Publishing (VDP) solu­tions use data­base infor­ma­tion to auto­mat­i­cally popu­late templates and create many versions of the same docu­ment, each intended for a differ­ent person. As a result of this person­al­iza­tion, VDP campaigns often produce higher response rates than tradi­tional market­ing and adver­tis­ing campaigns.


Image Personalization

For the most eye‐catching visual effects, add person­al­ized images to obtain and hold your customer’s atten­tion. Traxion’s XMPie® uImage® system seam­lessly inte­grates these unique images allow­ing you to create highly targeted market­ing campaigns. One‐to‐one campaigns contain­ing both person­al­ized copy and images deliver higher‐value commu­ni­ca­tions that tend to increase effec­tive­ness of market­ing campaigns — often signif­i­cantly.

Contact us to learn more about how we can apply our vari­able data digi­tal publish­ing services to improve your campaign results.


White papers: 

Personalization White PaperIs your direct mail program stuck in low gear with old school mail‐merge gimmickry that screams junk mail5 Quick Tips for Achieving Personalization 2.0” shows you how today’s person­al­iza­tion tech­nol­ogy can take your results from ordi­nary to spec­tac­u­lar.

Case stud­ies: 

When the Marketing Communications Office at Ripon College wanted to stream­line the creative devel­op­ment and produc­tion process for simi­lar pieces, we provided an effi­cient web‐to‐print solu­tion incor­po­rat­ing the Traxion XMPie® uStore®.

XMPIe uImage personalization example

XMPie® tech­nol­ogy allows artful inte­gra­tion of vari­able text into photographs, often behind objects within the image.

XMPIe uImage personalization example
XMPIe uImage personalization example
XMPIe uImage personalization example
XMPIe uImage personalization example